The Impact of IT Capabilities on Competitive Advantage

Abstract

The hospitality industry is an emerging sector globally and requires both attention and technology investment. Hence, the purpose of this study was to look into how IT capabilities affect hotels� ability to compete. The 153 respondents for the survey included managers, members of the kitchen crew, receptionists, and ICT managers from the 31 hotels in Tamale, Ghana. The association between IT capacity and competitive advantage was established using a quantitative research approach. Websites, IT systems, and IT infrastructure were all employed in the study to represent IT competence as an independent variable. According to the study, competitive advantage is significantly enhanced by websites, IT infrastructure, and IT systems. In light of this, it was determined that IT capacity has a direct, favorable, and significant link with competitive advantage. � 2023, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.